the quirky pineapple blog

Blogging

content creation system and plan

How to Create a Successful Content Creation System

What if we told you… Marketers who prioritize blogging efforts are 13x more likely to see positive ROI. (HubSpot, 2019) Content marketing gets three times more leads than paid search advertising. (Content Marketing Institute, 2017 – Source: Hubspot) So if content is such a huge factor in your business’s visibility, why is…

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Flat lay of a mug of tea, cranberries, and pinecones for the holidays

10 Ideas for Your Holiday Social Media Campaign

Deck the halls – it’s the holiday season! One of the best ways to double-down on holiday spirit (and cheer) is by using your social media channels to get your community excited, as well! As a social enterprise, your main mission is to share your message and increase your impact…

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phone screen of social media for giving tuesday campaign

9 Tips for Your Giving Tuesday Social Media Campaign

Giving Tuesday planning, or better known as #GivingTuesday, starts as early as August or September. The goal is to create a campaign that rallies new and old volunteers, donors, and your community. If you’re headed into #GivingTuesday alone, stop right there and backtrack – this is one of the most…

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3 friends taking a selfie with a smart phone

How to Implement Inclusive Marketing in Your Content Strategy

Inclusive marketing in your content strategy means understanding that consumers aren’t like they were 30 years ago. Heck, with the fast-paced growth of social media, influencers, and millennials leading the future – consumers have certainly changed. Since consumers have changed, the brands they’re supporting need to change, too. In today’s…

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Search Engine Optimization SEO

How Purpose-Driven Businesses Can Create a Sustainable SEO Strategy

Are you sick of trying to navigate social media algorithms or panicking every time there’s an outage that could affect your social enterprise? We get it. Regular algorithm updates and the unveiling of fresh digital strategies can make you question your marketing efforts, but when it comes to successful approaches,…

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brand strategist with pineapple, copywriter holding pineapple, the quirky pineapple studio

Welcome!

We’re a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!

content marketing and strategy resource for small businesses

Want to get a content marketing strategy that doesn’t involve burn out? Download our Content Generating Machine ebook to help you cut your content marketing time down, repurpose like a pro, and never run out of ideas!

Heartfel Copywriting Bundle

The Heartfelt Copywriting Bundle

A comprehensive resource to help you write personality-filled website copy and share your message through powerful words that convert your readers to clients. Learn how to write your own website copy with this bundle!