the quirky pineapple blog

Branding

womxn sitting outside with her laptop working on her brand messaging framework

How To Create A Brand Messaging Framework For Small Businesses

Telling your brand’s story in a compelling, engaging, and effective way is tough. Telling others what your business means, what it believes in, and what services are on offer – among other things – might seem like a near-impossible task. But, lucky for you, it doesn’t have to be! That’s…

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womxn smling at laptop working on a rebranding strategy for her business

Figuring Out When It’s Time To Rebrand Your Company

The new year is upon us, and with that… ch-ch-ch-changes 🎶 are happening! Especially so when it comes to your entrepreneurial endeavors! So whether you’ve updated your business’ vision, mission, or even team… it might be time to consider a rebranding or brand refresh strategy.  Sounds, scary? It shouldn’t be!…

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womxn working on her future marketing strategy

3 Content Marketing Mistakes to Avoid in 2021

WHEW – y’all, what a year. If online marketing wasn’t on your radar yet, it most certainly is now. We’ve seen content marketing mistakes to avoid, trends that we can support, and some very interesting apps pop-up for the digital space. If you’re just exploring content marketing for your small…

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womxn wearing a hedscarf and using her cellphone to take a photo

5 Ways to Increase Engagement in your Community Organically

Let’s kick things off by saying that the idea on social media that you need to “pay to play” isn’t 100% true. Yes, it’s a nice little boost. Yes, it does help to pay. But, in today’s world, not everything that’s paid for is gold. There are different ways to…

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3 Steps to Incorporate More Branded Events in your Marketing Strategy

With so many new online platforms available for brands and businesses to get their name out there, some entrepreneurs might forget about the importance of stepping away from these to build communities, find new clients, and keep their name top of mind. One way to do this? Include exciting branded…

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brand strategist with pineapple, copywriter holding pineapple, the quirky pineapple studio

Welcome!

We’re a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!

content marketing and strategy resource for small businesses

Want to get a content marketing strategy that doesn’t involve burn out? Download our Content Generating Machine ebook to help you cut your content marketing time down, repurpose like a pro, and never run out of ideas!

Heartfel Copywriting Bundle

The Heartfelt Copywriting Bundle

A comprehensive resource to help you write personality-filled website copy and share your message through powerful words that convert your readers to clients. Learn how to write your own website copy with this bundle!