the quirky pineapple blog

Creating Community

4 Ways Purpose-Driven Brands Can Share Their Impact across their Social Platforms

In today’s social climate, a purpose-driven brand outshines others.  Millennials and Gen Z now make up a large portion of consumers and they prefer to connect with (and buy from) businesses who have a clear sense of who they are, what they wish to accomplish, and why they do what…

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3 Ways to Add Feminism & Cultural Competence to your Online Small-Business Marketing Strategy

Whenever we discuss the do’s and don’ts of a feminist and culturally competent marketing strategy, the common reactions we get range from mild surprise to open bewilderment.  “Feminist marketing? Is that even a thing?”  Uhm, yes it is!  Look, we get it. Feminism & cultural competence are big terms—the kind…

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Is All Copywriting Manipulative?

Jump on Google and the first result (and second and also fourth…) searching “manipulative copywriting” is an Amazon “bestseller” that touts the benefits of grasping “clients’ attention” and making “any offer inviting using enticing words”.  A book that teaches you how to emotionally manipulate (that’s literally the first chapter) people…

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Our 6 Favorite Tips on How to Increase Engagement on Social Media

Engagement. The magic buzzword that all social media users and social-savvy business owners strive for. We work for it, dream of it, and, in some cases, see it boost! If you’ve ever wondered about how to increase engagement on social media – you’ve come to the right place (we’ll also…

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The Beginner’s Guide to Curating an Instagram Feed

Oh, to have a perfectly curated Instagram feed…With the identical hue, the perfect combination of photos that always seem to fit one another, the glossy graphic posts that add a little spice.  Curating an Instagram feed is like the holy grail of being online: you feel proud that you could…

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brand strategist with pineapple, copywriter holding pineapple, the quirky pineapple studio

Welcome!

We’re a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!

content marketing and strategy resource for small businesses

Want to get a content marketing strategy that doesn’t involve burn out? Download our Content Generating Machine ebook to help you cut your content marketing time down, repurpose like a pro, and never run out of ideas!

Heartfel Copywriting Bundle

The Heartfelt Copywriting Bundle

A comprehensive resource to help you write personality-filled website copy and share your message through powerful words that convert your readers to clients. Learn how to write your own website copy with this bundle!