When it comes to creating a holistic marketing strategy that doesnโt cause burn-out, repurposing content for social media is king. In todayโs fast-paced world, producing content that keeps your audience engaged and informed is one of – if not the – most important part of any marketing strategy. But what…
Around the end of December, I sit down with my planner and go through everything that happened in past year. This tradition began a few years ago as a way to reflect and plan ahead for all the bigger things I wanted in the New Year! I also decided that…
When I started blogging, I bounced around from Xanga, Myspace, Tumblr, Blogger, and WordPress. I even dabbled with Wix, Squarespace, and Weebly. My blogs were about teenage angst, lots of emotional “first boyfriend” rants, friends, “finding yourself”, love, and more. Some blogs were about fashion, DIY, cooking, and lifestyle. But,…
Casi Johnson, creator of The How of Ticking (THOT) Journal, is a speech pathologist and lifestyle blogger. In this post, Casi shares the three things she’s learned about blogging as a woman of color… By day, I am a world-renowned lifestyle blogger who travels the globe for a living and…
Let’s just get this out of the way now. I don’t want to hurt your feelings, but as a believer of “tough-love”, I have to say it: Your first blog will probably suck. Actually, it could be down right terrible and boring. But, that’s the beauty of blogging, because the…
Weโre a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!
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