Creating content for your business is essential to building a solid online presence and connecting with your target audience. However, before creating content, it’s vital to have a clear brand message in place. And why’s that? Take a seat โโ we’re about to break it down for you!
Thereโs a common misconception that marketing is only good for creating profit, making sales, increasing your revenue, etc. And while it is an important part of all of these things, thereโs also a side of marketing that can be used to, sayโฆcreate good or generate positive impact. How? By using…
Brand Ambassadors – a connection & community-driven marketing channel. You see certain brands use them on social media to market their products or services, you hear about ambassador programs, and youโve heard about the benefits of having them in addition to traditional marketing techniques. And you might be thinkingโฆ โHow …
Thanks to the internet, brands today have a much wider reach. Take certain types of service providers, for example. They can work with clients from anywhere in the world! As long as thereโs a working internet connection – and connect with people from countries thousands of kilometers away from them….
Establishing a unique brand identity and brand message strategy is what will help you stand out from the crowd. It will also keep clients coming back after theyโve had their first experience. Sounds easier said than done, right? Not necessarily! Settle in and letโs take a look at some of…
Weโre a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!
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