the quirky pineapple blog

brand message

3 Brand Message Strategy Tips for a Great Client Experience

Establishing a unique brand identity and brand message strategy is what will help you stand out from the crowd. It will also keep clients coming back after they’ve had their first experience. Sounds easier said than done, right? Not necessarily! Settle in and let’s take a look at some of…

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The Top 4 Benefits Of Developing A Unique Brand Identity

In today’s fast-paced world, starting a business and launching a brand means competing against household names that have been around for years. This means that standing out and getting recognized is definitely tough, but never impossible. And how, you might ask, can you make your way into the spotlight? Enter:…

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womxn sitting outside with her laptop working on her brand messaging framework

How To Create A Brand Messaging Framework For Small Businesses

Telling your brand’s story in a compelling, engaging, and effective way is tough. Telling others what your business means, what it believes in, and what services are on offer – among other things – might seem like a near-impossible task. But, lucky for you, it doesn’t have to be! That’s…

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Two small business owners talking how to simplify their messaging

8 Ways to Simplify Your Small Business Messaging

Simplified small business messaging wins EVERY 👏 SINGLE 👏TIME 👏 In an article published on ActiveCampaign, they dived into 10 memorable copywriting examples and why they are iconic. Many of the brands that they linked to kept it simple by: Making their message concise (not clever) Knowing exactly what their…

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brand message for small businesses

3 Step Formula to Create a Powerful Brand Message for Small Businesses

A powerful brand message for small businesses means… Being remembered by your clients, so you build authority online and in-person Connecting with them on a deeper level, so they become brand loyal Making more impact within your community to help more people, and ultimately creating a sustainable business A weak…

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brand strategist with pineapple, copywriter holding pineapple, the quirky pineapple studio

Welcome!

We’re a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!

content marketing and strategy resource for small businesses

Want to get a content marketing strategy that doesn’t involve burn out? Download our Content Generating Machine ebook to help you cut your content marketing time down, repurpose like a pro, and never run out of ideas!

Heartfel Copywriting Bundle

The Heartfelt Copywriting Bundle

A comprehensive resource to help you write personality-filled website copy and share your message through powerful words that convert your readers to clients. Learn how to write your own website copy with this bundle!