Hello, 2024! A brand new start, tons of new opportunities, and the perfect time to revisit and refresh goals – the beginning of the year is one of the best times to shake things up in your business and try something new. Enter: refreshing your brand message. (If you ask…
Fact: AI isn’t going anywhere. Also fact: That doesn’t mean that you have to fall into the trap of using it all the time in order to get ahead. We’ll be the first to admit that it’s easy to get swept up by the allure of AI. Especially when it…
Imagine a bustling digital marketplace brimming with businesses, each vying for the attention of potential customers scrolling, clicking, and swiping through a virtually infinite stream of information. Sounds like a lot, huh? All the business content ideas being thrown everywhere… Especially when you’re trying to find ways to stand out…
Creating content for your business is essential to building a solid online presence and connecting with your target audience. However, before creating content, it’s vital to have a clear brand message in place. And why’s that? Take a seat –– we’re about to break it down for you!
There’s a common misconception that marketing is only good for creating profit, making sales, increasing your revenue, etc. And while it is an important part of all of these things, there’s also a side of marketing that can be used to, say…create good or generate positive impact. How? By using…
The Quirky Pineapple Studio (2017-2025) agency doors have closed, but our blog is still up and running with great business and marketing resources to help you apply a culturally competent and liberatory marketing strategy.
Connect with me (hi, it’s Cassandra!) for freelance brand strategy and marketing consulting, copywriting, or speaking opportunities.