Brand Ambassadors – a connection & community-driven marketing channel. You see certain brands use them on social media to market their products or services, you hear about ambassador programs, and you’ve heard about the benefits of having them in addition to traditional marketing techniques. And you might be thinking… “How …
In today’s social climate, a purpose-driven brand outshines others. Millennials and Gen Z now make up a large portion of consumers and they prefer to connect with (and buy from) businesses who have a clear sense of who they are, what they wish to accomplish, and why they do what…
Establishing a unique brand identity and brand message strategy is what will help you stand out from the crowd. It will also keep clients coming back after they’ve had their first experience. Sounds easier said than done, right? Not necessarily! Settle in and let’s take a look at some of…
Ah, the launch strategy. The nerves, the excitement, the butterflies-in-your-stomach feelings that keep you up at night. Been there, done that…can’t wait to do it again! As a business continues to grow, it makes sense that so should it’s catalog of offers, right? And as a business owner becomes more…
If you’ve been reading us for a while (hi, there!) you’re probably aware of how much we like content repurposing. We do it ourselves and we love talking to “content-overwhelmed” clients about the benefits of recycling and reusing things they’ve already created on more than one occasion. Not only does…
We’re a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!
Want to get a content marketing strategy that doesn’t involve burn out? Download our Content Generating Machine ebook to help you cut your content marketing time down, repurpose like a pro, and never run out of ideas!
A comprehensive resource to help you write personality-filled website copy and share your message through powerful words that convert your readers to clients. Learn how to write your own website copy with this bundle!
