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the quirky pineapple blog

content marketing tips

Short Form vs Long Form Content – Which One Do You Need?

When it comes to setting up a content marketing strategy, there are a few things to keep in mind before you can hit that “PUBLISH” button. This includes your brand’s voice, target audience, goals, and even budget.  From there – and once you’ve outlined the so-called basics of content marketing…

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Should You Generate Content Using AI or Pay a Strategist?

Fact: AI isn’t going anywhere. Also fact: That doesn’t mean that you have to fall into the trap of using it all the time in order to get ahead.  We’ll be the first to admit that it’s easy to get swept up by the allure of AI. Especially when it…

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How to Leverage AI Content Marketing for Your Business

Nowadays, AI is more than just a buzzword – it’s reshaping the way businesses operate. From automated customer service chats to personalized product recommendations, AI has its fingers in many pies. But one area that’s been garnering a lot of attention lately? AI content marketing. For those of you who…

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How to Know It’s Time to Outsource Your Marketing

Running a business means wearing a ton of different hats and playing different roles – from accountant to salesperson, IT support, project manager, and even marketer.  And while handling all of these diverse roles can be invigorating in the early stages… it’s not always sustainable in the long run.  After…

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5 Content Marketing Channels to Boost Your Business’s Reach

Navigating the ever-changing landscape of content marketing can often feel like stepping into a library wearing a blindfold. Sure, you know the place is brimming with information… but you can’t really see where you’re going or how it’s going to help you because it’s just that overwhelming.  But we’re going…

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We’re a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!

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