the quirky pineapple blog

content strategist

Flowers with notebook and glass of sangria on table. Woman's hands flipping through book

How to Plan Your Content Strategy for Visibility for Your Business

Are you one of the 70% of B2B marketers who are creating more content than last year?  According to a research study by Content Marketing Institute and MarketingProfs (2015), 70% of B2B marketers are creating more content than they did last year… and out of that 70%, 56% of them…

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5 Content Marketing Tools to Upgrade Your Strategy

Content Marketing Strategy sounds like a big fancy word. In actuality, it’s not! In simple terms, a content marketing strategy is all the content that your brand or business produces to increase brand visibility, awareness, or sales/conversions. This can be: Videos Paid advertising on social media Blog posts Newsletters Email…

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My 4-step process to plan a marketing strategy that revolves around your content, building the know, like, trust factor, and having a 'holistic' view! -- The Quirky Pineapple Studio

4 Steps to Plan a Holistic Marketing Strategy

Marketing sounds easy, right? You talk about your services, your products, your offers and then people buy them! You’re helping them with what you can offer and give, they’re happy with what they got out of the transaction, and now it’s time to sell something else. But… what if you’re…

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Why Creating More Content Isn’t Always Beneficial For Tour Bookings

Let’s face it – you aren’t getting enough tour bookings by creating more content. Everyone talks about creating content, consistency, sharing, and producing, to entice travelers to book the latest tour, escapade, excursion, or planned getaway. So you find yourself taking on the task of: Creating Facebook posts Writing blog…

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Want to live and work abroad as a female entrepreneur? I'm breaking down ALL the steps in this two part series on how to live and work abroad as a female entrepreneur, from prepping, setting up your business, to integrating yourself into your new community. Let's get the adventure started! -- The Quirky Pineapple Studio

Live & Work Abroad as a Female Entrepreneur Pt. 1

The fierce woman has arrived and she’s taking on the world! She’s looking for more out of life than what’s expected of her. She doesn’t want to take orders from others and she isn’t playing into typical stereotypes. She’s kind, intelligent, bold, fierce, AND filled with adventure. Her goal? Work…

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brand strategist with pineapple, copywriter holding pineapple, the quirky pineapple studio

Welcome!

The Quirky Pineapple Studio (2017-2025) agency doors have closed, but our blog is still up and running with great business and marketing resources to help you apply a culturally competent and liberatory marketing strategy.

Connect with me (hi, it’s Cassandra!) for freelance brand strategy and marketing consulting, copywriting, or speaking opportunities.