The thing about creating a cohesive social media presence is that it helps boost your credibility and gets people excited about following and interacting with your brand. Ask yourself this: are you more likely to follow a brand or business with a messy, disconnected, all-over-the-place social media presence…or a brand…
As business owners, entrepreneurs, or content creators, itโs essential to understand the importance of a social media marketing platform. Especially in todayโs political and social climate. With more consumers aware of sneaky tactics, people are paying close attention to what the companies they support are saying and how theyโre portraying…
If youโre here, youโre probably already aware that content is king ๐ when it comes to boosting your brand, generating sales, and getting your name out there. Without this, people would have no clue what youโre about – even if you have all the design, visual, and snazzy graphics behind…
Market research isn’t just a fancy-word that startups and big business giants spew. It’s an organized effort to find information about your target markets, customers, and if an idea, product, or service is viable. This is an effective tool to use in business strategy that will help your revenue grow…
Content Marketing Strategy sounds like a big fancy word. In actuality, it’s not! In simple terms, a content marketing strategy is all the content that your brand or business produces to increase brand visibility, awareness, or sales/conversions. This can be: Videos Paid advertising on social media Blog posts Newsletters Email…
Weโre a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!
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