the quirky pineapple blog

copywriter

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Is All Copywriting Manipulative?

Jump on Google and the first result (and second and also fourth…) searching “manipulative copywriting” is an Amazon “bestseller” that touts the benefits of grasping “clients’ attention” and making “any offer inviting using enticing words”.  A book that teaches you how to emotionally manipulate (that’s literally the first chapter) people…

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Google Analytics for Copywriters via Daniela Furtado

The Top 5 Metrics on Google Analytics for Copywriters

Everyone can make good use of data and analytics – even copywriters. I get it. You got into copywriting because numbers grossed you out in mathematics class. So why in the world should you listen to me when I say you should care about how to use Google Analytics for…

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When to Rewrite Your Website Copy

Your business has been running for over two to three years now. You’re not considered a “newbie” anymore and you know exactly what your business offers and who you help. The excitement to scale and grow your business, whether you’re in the tourism, hospitality, or gastronomy industry, is making you…

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Want to live and work abroad as a female entrepreneur? I'm breaking down ALL the steps in this two part series on how to live and work abroad as a female entrepreneur, from prepping, setting up your business, to integrating yourself into your new community. Let's get the adventure started! -- The Quirky Pineapple Studio

Live & Work Abroad as a Female Entrepreneur Pt. 1

The fierce woman has arrived and she’s taking on the world! She’s looking for more out of life than what’s expected of her. She doesn’t want to take orders from others and she isn’t playing into typical stereotypes. She’s kind, intelligent, bold, fierce, AND filled with adventure. Her goal? Work…

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Attracting ideal clients through experiences doesn't start when they step into your business - it starts online when they interact with your website and the content that you share. Are you clearly showing the type of experiences you provide in the tourism and hospitality industry through website copy and content? -- The Quirky Pineapple

How to Attract New Clients Through Experiences

I am a customer service snob. This can come from two reasons: My home culture, in the United States, focuses on experience and attention to detail My parents, who are also business owners and service providers, have instilled in me that to build a steady and loyal client base, I…

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brand strategist with pineapple, copywriter holding pineapple, the quirky pineapple studio

Welcome!

We’re a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!

content marketing and strategy resource for small businesses

Want to get a content marketing strategy that doesn’t involve burn out? Download our Content Generating Machine ebook to help you cut your content marketing time down, repurpose like a pro, and never run out of ideas!

Heartfel Copywriting Bundle

The Heartfelt Copywriting Bundle

A comprehensive resource to help you write personality-filled website copy and share your message through powerful words that convert your readers to clients. Learn how to write your own website copy with this bundle!