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the quirky pineapple blog

copywriting

Google Analytics for Copywriters via Daniela Furtado

The Top 5 Metrics on Google Analytics for Copywriters

Everyone can make good use of data and analytics – even copywriters. I get it. You got into copywriting because numbers grossed you out in mathematics class. So why in the world should you listen to me when I say you should care about how to use Google Analytics for…

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3 Biggest Mistakes with DIY Copy You Need to Avoid

We totally understand DIYing your copy when you first start out in business. It makes sense to write and do everything yourself, for the first few months (or years), before you’re able to invest in outsourcing or having an expert help you! But, we’ve seen a few things happen when…

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laptop on glass desk with google analytics on the screen

How to Optimize a Post for SEO without Sounding Like a Robot

SEO can be confusing and there’s a lot of conflicting information out there, but the one thing that seems to stick with people are keywords. Optimizing your posts and pages with good keywords can definitely help you rank well on Google, but oftentimes, I see people get obsessed with adding…

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Do you know how to target luxury travel clients using copy? I'm breaking down 3 easy steps to start doing today to target more luxury travel clients! -- The Quirky Pineapple Studio

How to Use Copy to Target Luxury Travel Clients

If you’re a travel/tourism business attracting luxury travel clients – the way you market your experiences and how you present yourself online is tremendously different than tours or excursions for budget, family, or adventure travelers. Your clientele has certain expectations for their experience. Expectations that could include: Little to NO…

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Building a Personal Brand | Your Soulful Branding with Molly Ho

Have you searched for information on building a personal brand? Let me guess, here’s a bit of what you found: BE AUTHENTIC BE YOU AUTHENTICITY! HOW TO GROW YOUR FOLLOWERS IN 5 DAYS! and more things along those lines And every time you read all those blog posts, download those…

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brand strategist with pineapple, copywriter holding pineapple, the quirky pineapple studio

Welcome!

We’re a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!

content marketing and strategy resource for small businesses

Want to get a content marketing strategy that doesn’t involve burn out? Download our Content Generating Machine ebook to help you cut your content marketing time down, repurpose like a pro, and never run out of ideas!

Heartfel Copywriting Bundle

The Heartfelt Copywriting Bundle

A comprehensive resource to help you write personality-filled website copy and share your message through powerful words that convert your readers to clients. Learn how to write your own website copy with this bundle!