the quirky pineapple blog

marketing strategy

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Is All Copywriting Manipulative?

Jump on Google and the first result (and second and also fourth…) searching “manipulative copywriting” is an Amazon “bestseller” that touts the benefits of grasping “clients’ attention” and making “any offer inviting using enticing words”.  A book that teaches you how to emotionally manipulate (that’s literally the first chapter) people…

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Our 6 Favorite Tips on How to Increase Engagement on Social Media

Engagement. The magic buzzword that all social media users and social-savvy business owners strive for. We work for it, dream of it, and, in some cases, see it boost! If you’ve ever wondered about how to increase engagement on social media – you’ve come to the right place (we’ll also…

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5 Reasons to Use Video Marketing for Your Business

With the rise of platforms like Instagram and TikTok, traditional marketing techniques are slowly evolving – and, some, disappearing – to make room for more up-to-date features that will catch someone’s attention.  And not only are platforms evolving, but consumers are too. We’ve become hyper-connected and ultra-sensitive to marketing attempts…

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woman sitting outside with a laptop repurposing her content

6 Ways To Repurpose Your Best Content For Longer Shelf-Life

If you’ve been reading us for a while (hi, there!) you’re probably aware of how much we like content repurposing. We do it ourselves and we love talking to “content-overwhelmed” clients about the benefits of recycling and reusing things they’ve already created on more than one occasion.  Not only does…

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business owner putting away their laptop after a digital event

How To Incorporate More Digital Events Into Your Marketing Strategy

Buckle up, we’re in for a wild ride! 2020 will be forever known as the year our world turned upside down. Venues shut down, teams were relegated to work from home, and travel completely halted – making a trip to the grocery store the most exciting moment of our day….

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brand strategist with pineapple, copywriter holding pineapple, the quirky pineapple studio

Welcome!

We’re a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!

content marketing and strategy resource for small businesses

Want to get a content marketing strategy that doesn’t involve burn out? Download our Content Generating Machine ebook to help you cut your content marketing time down, repurpose like a pro, and never run out of ideas!

Heartfel Copywriting Bundle

The Heartfelt Copywriting Bundle

A comprehensive resource to help you write personality-filled website copy and share your message through powerful words that convert your readers to clients. Learn how to write your own website copy with this bundle!