the quirky pineapple blog

small business owner

Two small business owners talking how to simplify their messaging

8 Ways to Simplify Your Small Business Messaging

Simplified small business messaging wins EVERY 👏 SINGLE 👏TIME 👏 In an article published on ActiveCampaign, they dived into 10 memorable copywriting examples and why they are iconic. Many of the brands that they linked to kept it simple by: Making their message concise (not clever) Knowing exactly what their…

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brand message for small businesses

3 Step Formula to Create a Powerful Brand Message for Small Businesses

A powerful brand message for small businesses means… Being remembered by your clients, so you build authority online and in-person Connecting with them on a deeper level, so they become brand loyal Making more impact within your community to help more people, and ultimately creating a sustainable business A weak…

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Laptop with iphone next to it with Facebook on the screen

4 Content Marketing Tools for Small Business Owners to Save Time

As a small business owner, time is money! The last thing we want you to do is to spend hours of YOUR time on mundane content marketing tasks that suck up your time and energy. As a service-based business, your time is much better spent on tasks like: Building and…

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27 business myths, debunked... for entrepreneurs and small business owners // The Quirky Pineapple Studio

27 Business Myths, DEBUNKED

Since starting The Quirky Pineapple Studio, we’ve read our fair share of business manuals, articles, best practices, and business books. All of this self-studying was to help us create a sustainable business and find the best way to connect with our clients and audience. What we quickly learned, was that…

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Are you struggling to define your brand personality? Do you know what a brand personality is? A brand personality is the culmination of characteristics of your brand and/or business. These are 5 ways to define your brand's personality! -- Quirky Pineapple Studio

5 Ways to Define Your Brand Personality

A personality, according to dictionary.com is: (noun) the combination of characteristics or qualities that form an individual’s distinctive character. a celebrity or famous person. We’re NOT boring people. We have interests, dislikes, opinions, and ideas. Our thoughts vary and there are good/bad things that make us interesting and likeable, or…

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brand strategist with pineapple, copywriter holding pineapple, the quirky pineapple studio

Welcome!

We’re a brand strategy & copywriting studio for mission-driven, BIPOC, LGBTQIA+, and Feminist-run brands and businesses who want to increase their visibility and connect with their communities through the power of story and content. We share tips & advice on how to make marketing (and business) fun!

content marketing and strategy resource for small businesses

Want to get a content marketing strategy that doesn’t involve burn out? Download our Content Generating Machine ebook to help you cut your content marketing time down, repurpose like a pro, and never run out of ideas!

Heartfel Copywriting Bundle

The Heartfelt Copywriting Bundle

A comprehensive resource to help you write personality-filled website copy and share your message through powerful words that convert your readers to clients. Learn how to write your own website copy with this bundle!