the quirky pineapple blog

storytelling

womxn sitting at a desk working on her brand voice

How Developing a Brand Voice Can Help Your Business Succeed

A reflection of your business, developing a unique brand voice can be the difference between making it and breaking it when it comes to starting out and connecting with your audience. Let’s face it: there’s no room for a wishy-washy, sort-of-there brand personality. You’re either clear from the beginning, or…

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two small business owners discussing storytelling techniques

How to Use Effective Storytelling Techniques for Small Businesses

We want to know, what’s your story? That’s right… what’s your business story? What’s your personal story as a small business owner? And how do your stories connect with your ideal clients? We’re a small business focused on impact. You’re a small business focused on impact! So how can you…

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The Power of Storytelling for Social Businesses

Imagine every time someone approaches you to ask for something, without giving a backstory into what they’ll be doing, who they are, and the purpose behind asking. Would you be confused? Would it actually piss you off? Are you likely to support this person’s mission? 9/10, we’re willing to bet…

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brand strategist with pineapple, copywriter holding pineapple, the quirky pineapple studio

Welcome!

The Quirky Pineapple Studio (2017-2025) agency doors have closed, but our blog is still up and running with great business and marketing resources to help you apply a culturally competent and liberatory marketing strategy.

Connect with me (hi, it’s Cassandra!) for freelance brand strategy and marketing consulting, copywriting, or speaking opportunities.